Magic & The Murphys
Magic & The Murphy’s is a Disney-focused content creation channel run by Austin and Sarah, inspired by their dog, Murphy and a never ending love for the happiest place on earth! Their mission is to entertain and educate audiences about the magical world of Disney—through all experiences, including Disney cruises and the variety of parks. From sharing tips and vlogs, to guiding Disney fans on how to make the most of their adventures, Magic & The Murphy’s focuses on bringing the Disney magic to life for adults and DINKs (Dual Income, No Kids) who want to explore the parks and cruises in a unique, grown-up point of view.
Behind the Design
For the logo design, Blake Barnes took inspiration from the nostalgic black-letter font and the flags displayed at Disney park entrances and on Disney cruise ships. These iconic flags evoke a sense of movement, adventure, and excitement, capturing the spirit of the brand. The design features a bold “M•M” monogram displayed on a flag. Three stars accompany the monogram in every logo variation, symbolizing the magical experiences the brand offers while also representing the three members of the family, including Murphy, the dog. This logo is more than just a visual element; it’s a symbol of a family, trust, and the sharing of experiences like no other!
